Back to Overview

Selecta

Starbucks on the go

MICROSITE, OUTDOOR-DISPLAYS, POS, B2B-LITERATURE

"Cappuccino Grande for Anika" - this sentence is making the mouth of coffee drinkers water around the globe. This enticing anticipation can now also be enjoyed as “Starbucks on the go” in offices, cinemas, universities or at petrol stations.

This idea was developed by Selecta along with Starbucks, while we created the European communication for B2B and B2C. In 11 countries, “Starbucks on the go” now reaches out to the coffee lovers by various means of communication.