CAMPAIGN
POINT OF SALE
AUTOMOTIVE & MOBILITY
FOOD & BEVERAGE
Shell: deli2go Coffee Lead Campaign

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The Challenge
Increasing coffee sales at Shell stations and establishing as a coffee destination for commuters.
Our Solution
POS campaign with time-of-day offers and digital extension. App coupons and loyalty program.
Results
+35% coffee sales
250,000 app downloads
#1 gas station coffee
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