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      Performance marketing – Google Ads, Meta Ads and conversion optimization
      Performance Marketing

      Performance Marketing

      Transform your marketing with data-driven strategies. From paid media to conversion optimization – we deliver measurable results and sustainable growth.

      Get Performance AuditView Case Studies

      Our Performance Approach

      Data-driven, transparent and optimized for maximum ROI

      Performance Strategy

      Channel strategy and budget allocation with clear ROI targets

      Paid Social

      Social media ads optimized for conversion and ROAS

      SEA

      Google Ads and search advertising for qualified leads

      CRO

      Systematic testing for higher conversion rates

      Analytics & Attribution

      Tracking setup and attribution for transparent performance measurement

      Programmatic

      Automated display campaigns with precise targeting

      Our Process

      From strategy to scalable performance

      01

      Audit & Setup

      Performance audit and tracking & tools setup

      02

      Strategy & Planning

      Performance strategy and media planning

      03

      Execution & Testing

      Campaign launch and systematic testing

      04

      Optimization

      Continuous optimization based on performance data

      References

      Performance Success Stories

      Measurable results that convince

      MILRAM - From individual recipes to a content system

      MILRAM

      From individual recipes to a content system

      View project
      Caparol - Feel the Power: from campaign motif to social content

      Caparol

      Feel the Power: from campaign motif to social content

      View project
      MILRAM - Hotties: An interactive BBQ platform

      MILRAM

      Hotties: An interactive BBQ platform

      View project
      MILRAM - From individual recipes to a content system

      MILRAM

      From individual recipes to a content system

      View project
      Caparol - Feel the Power: from campaign motif to social content

      Caparol

      Feel the Power: from campaign motif to social content

      View project
      MILRAM - Hotties: An interactive BBQ platform

      MILRAM

      Hotties: An interactive BBQ platform

      View project
      View all projects

      Performance Marketing Insights

      Research Agents: How AI Is Automating Market Research
      AI14 min

      Research Agents: How AI Is Automating Market Research

      Research Agents are revolutionizing market research: AI systems that autonomously plan, conduct, and analyze studies. Learn why 84% of researchers believe agents will soon manage half of all projects.

      February 10, 2026Read
      AI Search 2026: The CMO Guide to AI Overviews, ChatGPT Search & Perplexity
      AI Marketing12 min

      AI Search 2026: The CMO Guide to AI Overviews, ChatGPT Search & Perplexity

      AI Overviews, ChatGPT Search and Perplexity are reshaping search. What CMOs need to know about zero-click, grounding and AI visibility — including a measurement framework and immediate actions.

      May 15, 2026Read
      Synthetic Research Data: How AI-Generated Data Accelerates Market Research
      AI13 min

      Synthetic Research Data: How AI-Generated Data Accelerates Market Research

      Synthetic research data is revolutionizing market research: Fine-tuned LLMs generate realistic survey data in hours instead of weeks. Learn when synthetic data supplements real panels, and where the limits lie.

      February 8, 2026Read

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      Ready for Performance Growth?

      Let us help you achieve measurable marketing success

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      GEO: comparison of share of voice, citations and AI models.
      Preview from the GEO website with illustrative data.

      GEO / Supersmart

      How does your brand appear in AI answers?

      Compare mentions, answers and sources across selected AI models. Identify possible gaps in how your brand and products are described.

      1. Choose questions
      2. Compare answers
      3. Review content

      We help you interpret findings, improve expert content and review the technical foundations of your website.

      Explore GEO
      Work with us on GEO and content

      Here is how we can get started.

      Manage performance marketing

      from €4,500 / month

      plus media spend · minimum term 3 months

      Connect campaign management, testing and reporting in a continuous improvement process.

      What you receive: Ongoing support for your paid campaigns with clear priorities and transparent reporting.

      How AI supports the work

      AI supports data analysis and test preparation. Our team evaluates the results and takes responsibility for campaign management.

      Discuss performance marketing supportExplore all Projects & Budgets

      All prices are net, excluding VAT. Starting prices apply to the described scope.

      DAVIES MEYER

      creative engineering for leading brands

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      creative engineering for leading brands

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      Davies Meyer Logo – Creative Engineering AgencyDavies Meyer Logo – Creative Engineering Agency

      DAVIES MEYER

      • creative engineering
        for leading brands
      • [email protected]
      • +49 40 4309 32 30
      • Spielbudenplatz 24-25
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      Memberships & recognition

      • DIE FAMILIENUNTERNEHMER – Membership
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      • EcoVadis Silver Medal – Sustainability rating
      • iBusiness ranking of owner-managed digital agencies 2026 – rank 23 overall (opens a new tab)

      Platform partners

      • Meta Business Partner – Social advertising
      • Google Partner – Search & display
      • TikTok Marketing Partner – Social advertising
      • Pinterest Marketing Partner – Social advertising
      • Amazon Ads Verified Partner – Retail media

      Technology partners

      • Magnolia CMS – Content management
      • Supermetrics – Data & reporting
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