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      3. Influencer Identification

      Die richtigen Creator finden

      Datenbasierte Influencer-Identifikation, die richtigen Creator für eure Marke finden, prüfen und matchen.

      Creator-Suche starten

      So finden wir passende Creator

      Research & Discovery

      Systematische Suche über Datenbanken, Tools und manuelle Recherche.

      Datenanalyse

      Einordnung von Reichweite, Engagement und verfügbaren aggregierten Publikumsdaten.

      Qualitätsprüfung

      Prüfung von Content-Qualität und Hinweisen auf auffällige Follower- oder Interaktionsmuster.

      Matching & Empfehlung

      Shortlists mit detaillierten Profilen und Empfehlungen für eure Kampagne.

      Worauf wir achten

      Wir bewerten Influencer nach einem umfassenden Kriterienkatalog.

      Audience Demographics & Brand Fit
      Engagement Rate & Authentizität
      Content-Qualität & Ästhetik
      Follower-Wachstum & Trends
      Fake-Follower-Analyse
      Bisherige Brand-Kooperationen
      Plattform-Expertise & Reichweite
      Werte- und Marken-Kompatibilität

      Creator mit begründeter Markenpassung

      Wir verbinden Recherche und Daten mit einer redaktionellen Bewertung für eure Kampagne.

      Get in touch

      Which creators fit your brief? We combine research and available data with an editorial assessment of , tone of voice and previous partnerships. The result is a reasoned selection for your . is one criterion alongside brand fit, platform expertise, budget and feasibility.

      What this means for your team

      A transparent selection helps clarify expectations before a partnership begins. Data can flag unusual patterns, but cannot confirm every follower is real or predict future behaviour. We therefore identify data gaps and open questions. Tools and AI can structure research; our team evaluates recommendations in the context of your brand.

      How we deliver

      01

      Agree selection criteria

      We clarify campaign goals, audiences, channels, budget and formats, including potential long-term partnerships and exclusion criteria.

      02

      Research creators

      We search databases and platforms and conduct manual research. The selection considers platform expertise and different profile sizes.

      03

      Assess available data

      We consider reach, engagement, growth and available aggregate audience data, taking sources, recency and potential audience overlap into account.

      04

      Review content and brand fit

      We assess publicly available content and previous partnerships against the agreed criteria. We investigate relevant concerns and clarify them with the creator where needed.

      05

      Explain the recommendation

      You receive a shortlist with strengths, open questions and a recommendation. Availability, commercial terms and the collaboration itself are then discussed.

      FAQ

      More social & influencer services

      Channel Architecture

      Channel setup that connects brand story with platform logic.

      Learn more

      Community Management

      Real brand affinity through active, data-driven community management.

      Learn more

      Influencer Marketing

      End-to-end creator campaigns with measurable business impact.

      Learn more

      Social media insights

      Creator Economy & Deinfluencing: How Influencer Marketing Is Reinventing Itself in 2026
      Social Media13 min

      Creator Economy & Deinfluencing: How Influencer Marketing Is Reinventing Itself in 2026

      From mega-influencers to nano-creators, from overconsumption to authenticity, influencer marketing is undergoing its biggest transformation.

      February 8, 2026Read
      Social SEO: Why TikTok and Instagram Are the New Google Search
      Social Media12 min

      Social SEO: Why TikTok and Instagram Are the New Google Search

      Gen Z no longer searches on Google, they search on TikTok and Instagram. Learn how Social SEO revolutionizes your visibility.

      February 14, 2026Read
      TikTok Ad Network (TTAN): What brands need to know now
      Social Media7 min

      TikTok Ad Network (TTAN): What brands need to know now

      Pangle becomes TikTok Ad Network: TikTok campaigns now run in third-party apps too. What this means for reach, brand safety and budget planning.

      October 8, 2026Read

      Which creators fit your project?

      We define the selection criteria and prepare a reasoned recommendation for your campaign.

      Talk to our team

      DAVIES MEYER

      creative engineering for leading brands

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      creative engineering for leading brands

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      DAVIES MEYER

      • creative engineering
        for leading brands
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